Simple Love was created by Dr. (h.c.) Jennifer Lim PN. She understands the challenges of finding the right insurance coverage.

Like many, Jennifer only found peace of mind with her life insurance in her late 30s, after paying high costs for protection she could have secured earlier. She founded Simple Love with a mission: to make insurance accessible, affordable, and understandable for everyone, especially women.

Imagine securing your future at a younger age, without the burden of extra costs. Simple Love is here to help you do just that. We believe that insurance should be simple—free of jargon, stress, and unnecessary expenses. With the right protection, you can focus on living your life to the fullest, knowing that you and your loved ones are covered.

At Simple Love, we're committed to empowering women to gain the financial independence you deserve. Let us help you take control of your Future today.